Illamasqua - The best makeup brand of 2009
I am an educated middle-class twenty something. I am bright and intelligent, but I am also creative ("And Big Headed!" I hear you scream, "Where is this going??") Well, let me explain. In May I am attending a makeup course with a prestigious London school. I am extremely excited about this new turn of events, but some of my friends do not seem to take the same attitiude. Now these friends are from the academia side of the woods, so they are not pre-disposed towards understanding matters of a more creative disposition.
However, after a few "When's the beauty course start? What are the modules? shampooing for beginners?'" type-comments (and after getting tired of changing my underwear all the time because I was laughing so damn hard) I got a bit ruffled. Why do people get so snotty about such things? Why are the more academic disciplines such as theology or physics deemed to be loftier pursuits than prosthetic makeup and airbrushing?
In the recent documentary,
The September Issue, Anna Wintour remarked that in the face of her siblings' more established careers in 'hardcore journalism' (my words not hers) her position as Editor of Vogue has been met with ridicule by some members of her family. They see her chosen career in the fashion industry as shallow and unimportant. This brings my main point: I do not think that the practice of makeup artistry is insignificant. Whilst I am biased, I can acknowledge that perhaps a career in the cosmetics industry will not aid important scientific discoveries such as the breakthrough cure for cancer. (but hey, you never know) However, I believe it is important for two main reasons:
1.) In your average advertising campaign, the makeup used on the models is not obvious. It is simply a tool used to enhance Kate Moss' eyes, or Lily Cole's lips. It is not intrinsically valuable. However, once in a while I see makeup used in a context which I believe constitutes as art. Such an example I recently stumbled across on the photographer John Rankin's website. (
http://www.rankin.co.uk/portfolio/beauty) The degree of skill and thought involved in the conceptualisation of such a project is proof alone of make-up artistry as an art form. Ladies and Gentlemen! I give you example numero uno!
She knew she shouldn't have fallen asleep after drinking too much at that party...
If a crappy unmade bed can be art, surely we can at least place the above somewhere between Damien Hirst and Michaelangelo? Someone once told me that something can be considered to be art if it evokes a reaction. Well, I believe that the above could be considered to be living, breathing artwork.
Chanel's A/W 2010 makeup. I'm seeing a definate 60s vibe. Noice hat btw.2.)
This brings me to my second point. Like its more conventional brother, cosmetic illustration has great ties with self expression. The expressionist painters would use various hues to demonstrate internal emotion - Munch's The Scream contains strokes of red and brown that evoke the artist's panicked emotion. In the sameway, make-up allows the wearer to express themselves. Like how one would wear an Alexander McQueen handbag, or a Betsy Johnson Dress. Vivienne Westwood's punk clothing. Elizabeth Hurely's safety pin dress. The impact these had on popular culture was huge, but in many ways, so were Twiggy and Edie's use of eyeliner in the 1960s. This is not to mention the impact that prosthetic makeup has had on the film industry - Movies such as Frankenstien, Lord of the Rings and Harry Potter could never have been made!

A life without Mrs Doubtfire...A harrowing notionNot only does Make-up and its artistry allow for untold self expression, it brings happiness and pleasure to people. What is more, it allows us to effectively track and understand cultural changes in a way that would prove difficult through literary sources. Indeed, by looking at the cosmetics of an era and how they were used, we can discern what the conventional ideas of beauty were, trends, and technology. It is both an interesting and important part of not only our fashion history, but also our cultural history too.
Makeup, bringing untold happiness to Eddie Izzard and other drag queens the world over
Cleopatra...Queen of EYELINER
That is my argument darlings. I'm standing up for 'the shallow arts.' As for my course...
watch this space.